What do reviews say about day?

AOL notes it uses a light-stable retinol, so it can be worn day and night (still with SPF).

What do reviews say about fragrance?

The original has a scent some dislike; a fragrance-free version is sold and was TODAY's pick.

What do reviews say about sensitive?

A TODAY editor with sensitive cheeks had no irritation, but TODAY warns it may be rough on sensitive skin.

Beauty & Skincare · Moisturisers · 3,894 reviews · 4 sources

Neutrogena Rapid Wrinkle Repair Retinol Cream

Best for: budget retinol cream usersPremium

An affordable drugstore retinol cream that glides on and absorbs fast, with a fragrance-free version. Sensitive skin may still need to build up slowly.

Tracking since Sep 2026

Buy if

You want a retinol moisturizer
You prefer drugstore prices

Skip if

Your skin reacts to retinol
Scent bothers you (pick FF)

How it scores

Texture8.0

Value8.0

Gentleness7.0

Price

$29.49 (1.7 oz, Target)

You pay for: Scented or fragrance-free

Reviewed Sep 2026 · 0 new reviews since · score unchanged

What people love

Most mentioned by reviewers

AffordableBudget retinol award winner

Buyers happyMost ratings are 4-5 stars

Absorbs fastGlides on, no residue

What people complain about

Most mentioned by reviewers

Rough on some skinSensitive skin may react

Scent in originalFragrance-free version exists

One-star ratingsIrritation or no change

Reviewers disagree on

Gentle for many usersIrritates some sensitive skin

Alternatives

Same price · $29.49 (1.7 oz, Target)

Ask about this product

Sources

AI summary of public reviews, not a recommendation.