Convert PNG to WebP

PNG is the usual format for logos, icons, product cut-outs and interface screenshots because it keeps transparency and sharp edges. On a website, though, those PNGs are often the heaviest files on the page. WebP supports the same alpha channel and compresses far better, so converting is one of the simplest ways to speed up a page without changing how it looks.

How much you save depends on the picture. A photographic PNG, such as a product shot on a transparent background, often shrinks by 70-90% at quality 80-85. A flat logo or a screenshot with large areas of one colour shrinks less, and at very high quality the WebP can occasionally be close to the PNG size; the result card shows the exact change so you can decide. Transparent pixels stay transparent, including soft anti-aliased edges.

Every current browser displays WebP, as do WordPress, Shopify and most other site builders. Keep the original PNG as your master copy for editing, and publish the WebP. The conversion uses your browser's own WebP encoder, so nothing is uploaded; if a browser has no WebP encoder (some older Safari versions), the page tells you instead of producing the wrong format.